What is a brand? (In 5 Minutes)
“Your brand is the experiences you deliver to your customers”
We’ve put together a simple, easy to read guide on what a brand is.
We take you through what a brand is, it’s make up and explain how to understand what your brand currently represents and how to ensure that your brand means you want it to.
Getting your branding right isn’t easy, but understanding what it is and how to make sure it accurately reflects you and your company is the best way to start – with this doc, that should only take 5 minutes.