Create Week. Improve your wellbeing through the arts.
Create Week is an event taking place from 1–7 July, celebrating the importance of creativity in supporting our wellbeing. Whether you’re a professional artist, a hobbyist, or simply someone who loves singing in your kitchen, you can get involved.
Branding is more than a logo, it’s your charity’s story.
Does your charity need a just logo? Or you want to tell your story and connect with your audiences?
The Xerox Effect – a bold trend for charities in 2026
Design trends swing between polish and personality, and of course, who your audience is and what message you are conveying will often determine where you sit on this scale. For 2026, we’re seeing a shift toward the latter with the Xerox Effect. A graphic design trend rooted in raw textures, high contrast layouts and that […]
Move over Gen Z, there are some new kids in town.
Generation Alpha (Gen A) may be one of the youngest generations, but they have brand influence and purchase power well beyond their years. So understanding who they are and what motivates them could help you engage with a powerful new group of supporters for your organisation.
How to make the most out of stock imagery
Photography is an important element of your marketing communications. Whether online or in print, it can help bring a message to life, draw in your audience and leave a lasting impression. With these 6 handy hints, we’ll help you get the most out of stock imagery.
The power of a good system (and why I can take a holiday without panic)
There’s a particular kind of peace that comes from coming back from holiday and finding systems exactly as they should be. Projects on track, clients and the team happy, and not a single “quick question while you’re away” email in sight. That feeling doesn’t come from luck. It comes from having solid systems, clear communication, […]
5 ways to make words work harder in your marketing communications.
Whether it’s an advert, poster or brochure, the words you use go hand in hand with graphics and images. What you say is important, but how those words look can speak volumes to your audience too.
Campaigns: Making a list, checking it twice
It might only be September, but the shelves are already stacked with mince pies and somewhere, Mariah Carey is beginning her slow annual defrost. While it might feel far too early to be talking tinsel, for charities it’s exactly the right time to be thinking about Christmas. For many organisations, a festive/winter appeal is one of […]
6 common charity brand mistakes
Six common mistake charities are making when branding or rebranding their organisation.
What colour will be having a moment in 2026?
In 2025, Pantone’s Colour of the Year was 17-1230 Mocha Mousse, a warm, chocolatey brown that exudes comfort and understated elegance. So, what’s in store for 2026?